Garry's Ultimate Home-Based Business Guide

How To Succeed Online With The Power Of Opt-In Lists

2008-09-04T13:36:00.000-07:00

How To Succeed Online With The Power Of Opt-In Lists
by Keith Guyton
Submitted: 17-Aug-

One of the mantras repeated over and over to any beginning internet marketer is 'the money is in the list'. This is a code phrase of sorts for 'online profits begin with a well-managed list of subscribers'. The most normal method of building that list begins with the process of 'opting-in'.
An opt-in list is, at its most basic, a directory of e-mail addresses which has been compiled from individuals who have chosen (or 'opted') to give their name and e-mail information in return for access to online goods and services. But how, you ask, is the list initially created?

It beigns with step one, which is usually the creation of a website. After the site is up and running, you're able to ask visitors to register with you, either in the form of an 'opt-in' box on your webpages, or through a guest list/book as they exit your site.

You can also capture your visitor's attention by offering free items (screensavers, ebooks, software, games), which can be obtained in exchange for their name and e-mail address. If done correctly, this process builds trust between you and your visitor, which is the key to getting them to make return visits to your site.

Once said trust is established, then you may begin to offer other products to visitors. For example, you can write and submit 400-500 word articles to e-zines, which are in effect online newsletters. The articles can contain links leading back to your website--if the articles are well-written and informative, then a whole new avenue of content emerges. E-books and short reports (usually 7-15 pages) on topics of interest can work as well, providing you strategically place links back to your site.

If you've chosen to participate in an affiliate program (where you are paid commissions at various levels to promote the products of online and offline merchants), then these links, also known as 'backlinks', can be coded with your affiliate ID, and can be set up to bring the visitor back to your site as well.

Once you have gotten your opt-in process in place, and you have established a customer base through your list, then it falls to you to ensure the satisfaction of your customers and keep in place the methods that will assure you of their repeat business. The most important thing to remember is that each person on your list is a potential sales prospect, and the success or failure of your business can hinge on proper list management and fresh, updated content, as well as timely replies to questions, and more importantly, the ability to 'opt-out' or unsubscribe from your list should that situation arise.

E-mail marketing and list building revolve heavily around permission--that is, getting the customer's OK to collect their information, and confirming that you won't indulge in the hated practice of 'spamming', which occurs when you send e-mails to people without them having 'opted-in'. Spamming has been the undoing of many a would-be marketer, so ALWAYS make sure before you send mails, that you've properly gotten your customer's consent.

Remember, compiling and then maintaining your opt-in list is absolutely critical to the life of your online business. When done right, this can mean happy repeat customers practically beating down your door to get your latest content or product, which in turn pumps the lifeblood of your business--profit.

Keith Guyton may be contacted at brinlondo@aol.com. Click here to view more of their articles. Keith Guyton is a writer and infopreneur. He currently resides in Middletown,Ohio with his wife Cheryl and their dog Max...

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3 Hot Tips To Driving Free Traffic To Your Legitimate Business Working From Home Online

2008-07-22T06:41:00.000-07:00

3 Hot Tips To Driving Free Traffic To Your Legitimate Business Working From Home Online
by Steven Fu
Submitted: 24-Jun-08article

This is a comprehensive guide to three of the most effective free traffic generation techniques online. Apply them to work and you will drive massive visitors to your legitimate business working from home. I always believe, in order to succeed you must always first build a strong foundation and more often than not, this takes a comparatively longer time to achieve. The outcome however, is the best. Read on and you will discover a wealth of information that could change the direction of your online business for the better today.

You see, I always believe in and have been living by the "Laws Of Cause And Effect". What comes around goes around or whatever you choose to call it. So, the faster it comes, the faster it goes. The longer it takes to affect, the longer the effect will last, the same is true with these traffic generation techniques. I hope you understand where I'm driving at. This part of the article may be on the philosophical side but it's important to create a better understanding in you.

Article writing and distribution is a traffic generation method that I live by. Many misunderstand and say; "I have written and distributed my article but I don't see traffic coming, this does not work" and they give up. Unless you have written a very interesting article on a very hot topic, chances are you will not see that kind of response. My main goal is to write content rich articles to generate massive backlinks.

It is important to write informative good contents so that readers will click and read your articles. Webmasters or article publishers will pick your article to be published in their newsletters thus, generating even more backlinks to you. Article writing also reflects you as an expert in your field or market niche. Why are backlinks so important you may ask. This brings us to the next topic of SEO or Search Engine Optimization of your online home business site.
In short, SEO is technique to optimize your site with the keywords or keyword phrases that you have chosen. SEO and article writing goes hand in hand. You see, the more backlinks or it's more appropriate to say, one way backlinks you have to your site, the higher your site's position will be in the search engines. This in return, helps you generate free traffic. Article marketing to me is the all time best way to create tons of massive backlinks and hence, generate massive traffic to your website.

Viral marketing is a great way to promote your online home business with. It is the internet version of word of mouth so to speak. A Good example of viral marketing that I use is by offering free e-books that are also free to be given away or added as bonuses to a product or service. In these e-books I will have my affiliate links and links to my products and websites. The more these e-books are being passed around, the more exposure my websites and products get. You see how powerful this is. It's very easy to create a free e-book. You can use a free software like open office to create pdf files to be offered as e-books.

Once you have mastered the traffic you would have mastered your legitimate business working from home online. Work them and they will work for you. They have proven to work for me time and again and they will work for you too. These are free ways to drive traffic. The result of sales generation or conversion will depend upon the quality of your product or service that you offer.

Steven Fu may be contacted at http://www.PluginPassiveIncome.com stevenfu@awarenessseries.com. Click here to view more of their articles.Looking for more information on starting a legitimate business working from home online. Steven Fu the author is a full time online home business owner will show you the easy way to do so by downloading his FREE "Plug-in Passive Income Toolkit" at; http://www.PluginPassiveIncome.com

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Survival stratagies for Work-at Home Dads

2008-07-22T05:21:00.000-07:00

Survival Strategies for Work-at-Home Dads
by Luanna

Category:
Business:Home BusinessMore Details at: http://www.ideamarketers.com/experts/home_business.cfm

Working at home is not just for moms anymore, but dads as well. There are many men who work from home now; either through their own internet businesses or by telecommuting. However, one of the biggest complaints you hear from a new work-at-home dad is that they can't find the appropriate balance between the two.

Once you can find that balance, things will flow easily. Sometimes it requires thinking outside the box. Below are some survival strategies for work-at-home dads.

Tips for Work-at-Home DadsBruce Galle has been working from home since 1996. He has some seasoned tips for work-at-home dads. "Being a work from home dad, I found I fell into the abyss by being absorbed by my business, working 16-17 hours a day. To break the spell is not easy; however, I was able to set myself up with a schedule, which has been very productive for me as well as permitting me more time with the family. Try working early in the morning; sometimes I start as early as 4 AM while everyone else is still asleep. Don't worry about going full steam ahead, but rather work a little, try to get organized for the rest of the day, taking coffee breaks on the back porch or another peaceful place in your home. This allows you to break again when the children wake up, thus not disturbing you while working, hence eliminating aggravation on your part.

Once the kids go to school if they are of age, your real work day should begin. If the children are not of age, then I would suggest a day care for at least half a day allowing you to remain focused. Try to stop working prior to the children coming home. This does not mean drop everything all the time. There will be times you are working on a task at hand that you may be able to complete shortly or one that needs to be completed by that day. If you follow these simple tasks, you will find more time for your family, as well as a more productive work day for yourself."
Rewards for a Lifetime"Working at home looks great on paper," says Lisa Preston. "Think of all the extra time you'll have for your family by staying at home! Unfortunately, being at home doesn't always equate to being there for your family. Entrepreneurs face the tendency to let our work absorb us to the point where we can't easily 'check out' of work mode. Make sure your family knows when you're working and when you're available. Eat supper with your family every night. Each day remind yourself that your family is more important than your job. A job can't hug you when you've had a hard day, can't help you up when you've fallen, can't honor and respect you. The commitment to spend time with your family every day will offer rewards for a lifetime."

Forget Balance: Be AvailableBrian Rooney says, "Working from home while raising five teenagers has taught me to just forget the idea that there would be anything resembling 'balance'. My wife and I home school all five of our kids. I coach a basketball team and we are constantly going back and forth to practices, music recitals, etc... Add to that schedule the challenges of running two businesses from home and being a freelance musician and the concept of 'balance' goes right out the window. Instead, I tend to focus on what I call the 'golden moments.' Those impromptu interactions with the kids, being able to grab lunch with my wife 'just because', taking off early to coach a basketball game, spending the morning helping my son find vending machines for his vending business, etc... Some days, I may be working late at night. Or I may have to get up a little earlier to get the work done that I missed the day before. The joy and satisfaction of just being there and being present with my family is worth the bizarre schedule and somewhat unorthodox approach to working. I wouldn't trade it for the world."
Each person that works from home needs to find the routine that works best for them. One that includes time with the family as well as accomplishing the things needed for their business. Being able to be flexible and spending time with your family is definitely a perk for working at home.
Luanna Rodham may be contacted at

http://www.LuannaRodham.com Luanna@LuannaRodham.com. Click here to view more of their articles.Luanna is a Virtual Assistant and Staff Editor for IdeaMarketers. She helps small business owners save their precious time by taking care of the basic needs they have to keep their businesses up and running.

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Profitable Home Business: Have You Got What It Takes To Become Successful?

2008-07-21T10:43:00.000-07:00

Profitable Home Business: Have You Got What It Takes to Become Successful?
by Janice Sharman
Submitted: 22-Jul-08

An unprecedented number of people come online each day searching for a better way of life. Many dream of starting a profitable online home business in the hope of becoming an internet success. Although building your own home based business can be tremendously rewarding, statistics show that a staggering 95% of home business entrepreneurs are unsuccessful.
Is this lack of success due to poor planning on the part of the entrepreneur or is it just bad luck? Failure in any business is usually due to a combination of reasons, but what it really boils down to is, do you have what it takes? Are you entrepreneurial material? If you are thinking of leaving your corporate position to start an online home business, it is advisable to know the characteristics that set successful entrepreneurs apart from the mediocre and the traits that lead them to succeed.

Each successful entrepreneur has key attributes that set him ahead of his competition and ensure his success. Let's take a look at some of them:

1. Self-confidence
This is the inner assurance about one's ability or potential and is one of the essential attributes of any entrepreneur. A successful entrepreneur believes in his abilities and is willing to take risks even under difficult circumstances. The good news is that this core quality can be acquired and cultivated through training, self-growth and inner development.

2. Common Sense
Common sense is the ability to make sound judgments on the issues one experiences in everyday situations. Why is it that successful entrepreneurs always appear to make all the right choices? They seem to be gifted with intuitive good judgment when making the most complex decisions. Many of the wealthiest entrepreneurs attribute their amazing success to simple common sense.

3. Highly Motivated and Energetic
Successful entrepreneurs are enthusiastic, highly motivated individuals who always seem to be full of energy. They have the ability to continually motivate themselves. Their high standards and their driving ambition demand that they get motivated and stay motivated!

4. The Ability to Think Outside the Box
Wealthy entrepreneurs possess a liberal, open-minded business approach to their business. In their quest for success, they are willing to be different, to try something new. They are constantly trying to discover new ways to improve their business. They're innovative and are forever thinking beyond the usual business barriers. Thinking outside the box requires a mental openness, a willingness to explore, looking for new and better ways of achieving their goals, then having the ability to adapt. This ability is what separates the leaders from the followers and produces successful pioneers in business.

5. The Habit of Working Hard - Diligence
Don't let anyone fool you; starting a successful home business is hard work. If you are accustomed to loafing around, working just a couple of hours each day, then don't start an online home business. Your business will be doomed to failure if you're lazy. Successful home business entrepreneurs know the importance of hard work and most of them actually enjoy it.

6. Goal Orientated with the Ability to Get Things Done
Getting things done is the vital link between motivation and result, and goal orientation is the glue that holds the process together. Successful entrepreneurs are hardworking, goal-oriented individuals. Each entrepreneur has to be totally focused on his or her goals and know where to concentrate his abilities to achieve ultimate success. His goals are a powerful motivation keeping him working on the problems and creating new strategies in order to win the game. However, being goal-oriented is not just the ability to achieve one's goals or realizing a lifelong dream. It also means being visionary and adaptive. The successful entrepreneur is constantly assessing where he is and where he needs to be to achieve multiple goals along the growth progression. He continues to create new goals as the level of his business expertise and success increases.

7. Openness to Change
A profitable home business owner recognizes when something isn't working and is willing to change it. He's savvy enough to know the importance of being number one and staying at top of his industry. Because the internet is a constantly changing medium, entrepreneurs must not just have the ability to keep up to date with the latest technological advances but to adapt with them.
The most successful online home business entrepreneurs never stop thinking about how they can improve their business and how they can make it better. Have you got what it takes to become a successful home business entrepreneur and build your own profitable home based business?

Janice Sharman may be contacted at http://www.profits4sure.com/ janmwar@yahoo.com. Click here to view more of their articles.Janice Sharman, enjoys helping independent thinkers fulfill their dream of making money online with their own profitable home business. If you can follow 3 easy steps, you can get your own custom website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at: http://www.profits4sure.com/3-steps.html

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Start Your First Google AdSense Website

2008-07-21T10:20:00.000-07:00

Start Your First Google AdSense Website
by Manpreet KaurSubmitted: 21-Jul-08

Starting an AdSense website is relatively easy. However, there are plenty of things that may go wrong, especially if you're doing it for the first time. For one, most AdSense businesses crash down before they can really take off. The number of impressions and low click-through rate often changes what seemed to be an excellent business idea into nothing - unless you call earning $1 a day a profitable business venture.

What is AdSense?
90 percent of problems with AdSense businesses is caused by the fact that AdSense businessmen-to-be don't know much about what AdSense is and how it really works. While you definitely don't have to know all the technical details, it is an imperative that you understand all the basics.

AdSense is an advertising program run by Google. Webmasters who decide to take part in it add a special Java script to their websites that allows AdSense to display ads on the webpage it is installed in. The ads come from advertisers who have subscribed to the AdWords program and placed there their own ads. Then AdSense program places them at the AdSense websites that seem to be the most appropriate.

The advertisers pay either per each click on their ad or per thousand impressions (thousand people who have opened your website with the ad on it). A fraction of the price they pay goes to you - the website owner. Google acts only as an intermediary and editor, it is neither the source nor the real provider of any ads.

How Google knows what adverts to display on your site? Everything begins within the AdWords program. When advertisers create their ads, they also choose key phrases that are relevant to their ads. For example, if one creates an advert of a snowboarding website, he will probably choose such key phrases as "snowboard", "snowboarding", "snowboard styles", "snowboard course" etc. When a website is signed to the AdSense program, a special robot (=internet program) called Metabot "reads" your website in search for keywords (=words used in the content). Then it sends a signal to AdSense to send you the adverts that are triggered by the key phrases you have used in your website.

Starting an AdSense website
Build a site: while you can put AdSense ads on virtually any website, in 99 percent of cases you won't make any real money out of it. In order to start a real AdSense website that will become a steady income stream, you have to remember about:

*popularity - check what people look for on the Internet and build your site around one of the most popular topics. Use Wordtracker or Nichebot and take a look at the most often searched keywords to get some ideas.

*relevant content - AdSense is not an artificial intelligence and certainly not a mind reader. You have to put a lot of content that speaks about the website's topic AND USE THE KEY PHRASES! Otherwise you risk that some ads may miss your website and you get others that are irrelevant to your website. This may greatly decrease the click-through ratio. A tip: do not use the content you can find on the Internet, even if it is marked "public domain" - Google loves fresh unpublished articles.

*proper ad placement - most people who browse the website look at the upper left corner of screen first, then at the mid-upper part and lower left and only lastly at the lower right part of screen. Make sure that you can place your ads where people look first - this increases the chance they click on them.

Registration process: registration process is very simple and, what's even more important, free. Go to www.google.com/adsense and complete the registration form. Just remember that you have to add the provided script to your website before you get any ads displayed!

Get the traffic: now, when you have a decent website and relevant ads all you need is people who will visit your site and click on the ads. If your website attracts 1000 visitors a day, you can count on it to bring you a healthy profit. There are dozens of methods you can use. Among the most popular are: adding links to web directories, writing articles to article directories and getting links from other, relevant sites. It is probably the most difficult part of all AdSense business, broad enough to be discussed in another article.

Warning: angry Google = no income
During all the process there is one thing that you have to remember about: don't do anything that is prohibited or unadvised by Google. First, most of such practices won't give you any real profit. Second, if you make Google angry, they will simply ban your site from from their search engine, wasting all the hard work you've made and forcing you to start everything all over again. Trespassing Google regulations - clicking on your own ads or installing any robots who can do that for you - will always be swiftly punished. No courts, no lawsuits, no nothing - your website will be immediately and irreversibly banned, people cease to visit it and your income drops to zero in a matter of days. A few dollars more are just not worth wasting months of your work.

Please browse for more information at our websites. www.youradsenseprofits.com, www.reprintarticlesite.com

Manpreet Kaur may be contacted at manpreetjd@gmail.com. Click here to view more of their articles.Graduate-PU

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Join The Network

2008-06-18T13:38:00.000-07:00

WHY JOIN DIRECT MATCHES THE BUSINESS SPACE?

* Membership is FREE!!

* You'll be regularly updated on small business issues through our eNewsletters

* Keep up to date with the latest Direct Matches Events

Also, as a member of Direct Matches The Business Space, you will have the opportunity to participate in the on-line Interactive forum at www.directmatches.com/garryfoy. You can ask and answer questions, seek advice and network with other business owners. The Interactive Forum is a great way to interact with others in a way that is not normally possible working from home. It's one of the many benefits of becoming a member!

Making Your Home-Based Business A Success

2008-06-18T12:57:00.000-07:00

WELCOME AND CONGRATULATIONS in taking the first of many steps to help you on your way to achieve the success in the Home-Based Business industry.

Current statistics suggest that, in America alone, 25 million individuals presently run a Home-Based Business of some kind. It is estimated that over 5 million of these businesses are producing annual revenues before tax of between 100 thousand and 500 thousand dollars. That's incredible!

Assuming, since your reading this, you have at least thought about the possibilities, attractions and benefits of running your own Home-Based Business. Without doubt you have your own reasons for this interest - and these reasons may be completely different, but no less valid, than the reasons others may have.

Whether you are planning, starting, operating or growing your own Home-Based Business, http://www.directmatches.com/garryfoy is committed to assisting you make your Home-Based Business a success. We will provide you with the tools and guidance you need to help you through each step of the process, and link you with our Network, and resources as well as connect with other business owners through the on-line Interactive forum.